Publishing Design- Task 2: Content Generation

1/9/2023- 29/9/2023 / Week 1 - Week 5
Chuah Kwai Pin / 0348376
Publishing Design / Bachelor of Design (Hons) in Creative Media / Taylor's University 
Task 2: Content Generation 


LECTURES

All lectures have been completed in Task 1: Exercises



INSTRUCTIONS



TASKS

Week 1

We were tasked to begin working on our content which requires a minimum of 3000 words and 3 chapters. In each chapter, there should be a pull quote and also a few sub-texts. We are also required to think about where we can include the visuals we will be creating in the later stages.


First Draft Text Format- PDF, Week 2 (8/9/2023)

After feedback on Week 2:

In my first draft, I did not include sufficient sub-text for each chapter as I thought it was 3-5 sub-texts in total. After hearing the feedback in class, I then realised it was 3-5 sub-texts per chapter. I also went home and reviewed my writing again to see if there are any room for improvements.

Final Text Format- PDF, Week 3 (13/9/2023)

Week 2
Moving on to our next task, we are required to create 16 original visuals for our book. In class, we were asked about our art direction and I have compiled a few visual references that I think would suit the style of my book.

Fig 1.1 Visual References- Pinterest, Week 2 (8/9/2023)

Based on the story of my book, I feel that I could take on a more abstract style for the visuals. As the story is about portraying emotions through lines, I have looked into artworks that play around with lines, shapes and colours. The key point that each of these references share is that they do not have a distinct rule or pattern to follow, which is what makes the artworks so free and imaginative. Since my book has 5 main characters, I settled for colours that look vibrant.

Fig 1.2 Colour Palette, Week 3 (13/9/2023)

Fig 1.3 Visual Sketches, Week 3 (13/9/2023)

As I tried to take inspiration from my references, I began sketching out my ideas that tell the story of my book. As it is quite free and random, I tried out a few alternatives to see which composition looks the best.

Fig 1.4 First 3 Draft Visuals- Adobe Illustrator, Week 3 (14/9/2023)

Once I picked a few compositions, I opened my Adobe Illustrator and started drawing. To make the strokes more real, I roughened the strokes and made them 88% opacity so that they have the effect of a real marker. As for the background, I also added a canvas texture so that it is not just plain white paper.

Fig 1.5 Draft Visual- Adobe Illustrator, Week 3 (14/9/2023)

I also tried to make my visual less flat and attempted to show it on a 3D canvas with shadow and some marker pens. 

After feedback from Week 3, I went back to my Illustrator and tried to refine my visuals. I tried to make the strokes more bold and confident and roughened them more so it gave a more drawn-on effect. 

Fig 1.6 Wk 4 Draft Visuals Refined- Adobe Illustrator, Week 4 (21/9/2023)

Fig 1.6 Wk 4 Draft Visuals New- Adobe Illustrator, Week 4 (21/9/2023)



Fig 1.7 Wk 4 Draft Visuals New- Adobe Illustrator, Week 4 (21/9/2023)


Fig 1.8 Wk 5 Draft Visuals New- Adobe Illustrator, Week 5 (28/9/2023)

Fig 1.9 Wk 5 Draft Visuals New- Adobe Illustrator, Week 5 (28/9/2023)

Fig 1.10 Wk 5 Draft Visuals New- Adobe Illustrator, Week 5 (28/9/2023)

Fig 1.11 Wk 5 Draft Visuals New- Adobe Illustrator, Week 5 (28/9/2023)

Once we were done with our visuals, we were told to lay them out page by page on InDesign and export it as a thumbnail.

Fig. 2.1 Artwork Thumbnails, Week 5 (29/9/2023)

Fig. 2.2 Artwork Thumbnails 2, Week 5 (29/9/2023)



FINAL OUTCOMES

Fig. 3.1 Final Visuals- PDF

Fig. 3.2 Final Visuals in Thumbnail- PDF

Fig. 3.3 Final Visuals in Thumbnail- JPEG

Fig. 3.4 Final Visuals in Thumbnail- JPEG


Fig. 3.5 One Little Dot

Fig. 3.6 One Little Loop

Fig. 3.7 One Little Sharp Edge

Fig. 3.8 One Little Wave

Fig. 3.9 One Little Line of Zig Zags

Fig. 3.10 One Big Spiral

Fig. 3.11 One Big Bob

Fig. 3.12 One Big Splatter

Fig. 3.13 One Big Loop

Fig. 3.14 One Big Cloud

Fig. 3.15 One Big Scribble

Fig. 3.16 One Big Wave

Fig. 3.17 One Big Slash

Fig. 3.18 One Little Heart Loop

Fig. 3.19 One Big Heart Loop

Fig. 3.20 Two Big Heart Loops


FEEDBACK

Week 3
The current artworks look flat at the moment. Look into the strokes and be more bold and confident with it. Create an effect that is more hand-drawn and less computer-looking.
Week 4
Currently looks fine, just keep working on the artwork and get a better hang of it.

REFLECTION

Experience
As I was working on my visuals, I actually had a lot of fun drawing my artwork freely, while having each emotion in mind. It was quite therapeutic I would say, besides the fact that my Illustrator kept crashing and my added texture could not be processed. At first, it was a challenge because there was nothing that I could refer to for every artwork. It was solely based on my own feelings and my interpretation of how I would express each emotion through drawing. Nevertheless, I am really glad that I got the chance to work on this visual concept. I have always wanted to take on abstract art where I am able to freely express myself.

Observation
I observe that adding textures, bolding and roughening the strokes makes a lot of difference to the feel of my artwork. When I first started, my drawings looked too digital and I could not bring out the effect of being hand-drawn. After many more tries and searching online tutorials on how to use effects, I slowly started to get the hang of it and began applying it to every artwork to keep consistency.

Findings
In the beginning, I thought that drawing illustrations such as animal characters or humans would be a lot harder than my direction. However, I realised that concept of the abstract is not exactly easy either, even though it may look like they are just lines. It took me a lot of 'ctrl + z' and redrawing my line until I was satisfied with it. Imagine doing about 15 redraws for just 1 line across the page. Every attempt at that same line gives off a different feel. Being the "I need to perfect this until I like it" type of person, it sure took a lot of time to complete each artwork.


FURTHER READING

Fig. 4.1 Tips to draw feelings
https://www.thirstyforart.com/blog/how-to-draw-feelings

In conjunction to my book content and art style, I went on online to look for tips on how to draw out our feelings.

Art Prompt:
  • What is the emotion you are feeling at the moment? 
  • Close your eyes and ask: if this feeling had a colour, shape, form, weight, temperature, texture, what would it be like?
  • Draw that on paper using colours, shapes and lines.
Always go with your gut and intuition. We tend to think too much in our head, but when we let loose and just use our intuition, we get to access those feelings and easily express them on paper.

"We can hear ourselves, we can see our feelings in front of us and that is very validating... because we are emphathising with out own self."




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